Competition terms & conditions

1. Promoter

The competition is promoted by MOVE IN SILENCE LTD, trading as "Walé Adeyemi". Company Number: 16330581. Address: 1st Floor Spitalfields House, Stirling Way, Borehamwood, WD6 2FX, United Kingdom. (the "Promoter").

2. Eligibility

• The competition is open to UK residents aged 18 years or over.
• Employees of the Promoter, their immediate families and anyone professionally connected with the competition are excluded.
• No purchase is necessary to enter.

3. How to Enter

To enter the competition, participants must:

• Share a photograph of themselves wearing a Walé Adeyemi piece on Instagram, tagging @BYWALEADEYEMI and using the hashtag #WaleAdeyemi30; or
• Submit a photograph directly to hello@waleadeyemi.com.

Participants entering via Instagram must have a public account or ensure their entry is otherwise visible to the Promoter.

Only entries received before the advertised closing date will be accepted.

4. Competition Period

The competition opens on [insert start date] and closes on 23:59 GMT on 20 November 2026.

Entries received after the closing date will not be included.

5. The Prize

One winner will receive one piece of clothing from the Walé Adeyemi AW26 collection, subject to availability.

The prize is non-transferable, non-refundable and cannot be exchanged for cash or an alternative prize.

6. Winner Selection and Notification

• One winner will be selected at random from all eligible entries received during the competition period.
• The winner will be contacted via Instagram direct message or email within 7 days of the competition closing date.
• If the winner does not respond within 7 days, the Promoter reserves the right to select an alternative winner.
• The Promoter's decision is final.

7. Use of Submitted Photographs and Content

• By entering the competition, participants grant Walé Adeyemi permission to repost, share and feature their submitted photographs and content across its own marketing and communication channels, including its website, social media platforms, email marketing and other owned brand channels.
• Participants will be credited where reasonably possible.
• This permission applies to content submitted as part of the competition. Walé Adeyemi will not sell or license submitted content to third parties for their independent commercial use.
• Participants may request that their content is not used or ask for previously shared content to be removed by contacting hello@waleadeyemi.com. The Promoter will action reasonable removal requests as soon as practicable.
• Any use of submitted content in paid advertising or third-party campaigns will require separate permission.

8. Data Protection

Personal information submitted as part of the competition will be used to administer the competition, contact the winner and arrange delivery of the prize.

Personal information will be handled in accordance with the Promoter's Privacy Policy.

Participants will not automatically be subscribed to marketing communications as a result of entering the competition. Any marketing subscription will require separate consent.

9. General

• The Promoter reserves the right to amend, suspend or cancel the competition where necessary due to circumstances beyond its reasonable control.
• The Promoter reserves the right to disqualify entries that are incomplete, fraudulent, offensive or do not comply with these terms.
• This competition is in no way sponsored, endorsed, administered by or associated with Instagram.
• By entering, participants agree to be bound by these Terms & Conditions.

10. Governing Law

These Terms & Condition